Publication Date

5-2013

Research Design

Mixed-method

Abstract and Research Question

Research Question: What are local perceptions of healthy food and its accessibility?

Abstract: This research explored the influence of physical barriers in determining access to healthy foods in food deserts, such as Worcester. Information was collected through informal interviews and surveys with shoppers at grocery and convenience stores surrounding the Webster Square food desert. The responses from customers showed that the type of food available at a store was the most important factor in determining where they shop, and availability of transportation was least important. Overall, consumer food purchasing decisions were influenced by personal and structural factors.

Keywords

Food desert, Accessibility

Did the research upon which this submission is based involve human subjects/participants?

Yes

If yes, did the research receive Institutional Review Board (IRB) approval?

Yes

Was the work submitted part of a class?

IDCE 30285

Document Type

Poster Presentation

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