School of Business

Playing to Their Strengths: Strategies of Incumbent and Start-Up Firms in Web-Based Periodicals1

Document Type

Article

Abstract

Emerging industry segments can be useful to study because they represent a setting that tends to exhibit considerable ambiguity and uncertainty (Aldrich & Fiol, 1994; Budros, 1993; Nelson & Winter, 1982). These conditions can be attributed to the early stages of the development of these segments, where much of the future 1Earlier drafts of these ideas were presented at the New York University Cultural Industries Conference, the 1997 Academy of Management Annual Meeting, and the 1997 Seybold Seminar, New York. We are grateful to Nigel Minors, Robert Panco, Jr., and Megumi Shimbaya for their assistance with data collection and coding.

Publication Title

The Business of Culture: Strategic Perspectives on Entertainment and Media

Publication Date

1-1-2008

First Page

105

Last Page

117

ISBN

9781135609238

DOI

10.4324/9781410615565-15

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