Computer Science

#Stayhome #withme: How do youtubers help with covid-19 loneliness?

Document Type

Conference Paper

Abstract

Loneliness threatens public mental wellbeing during COVID-19. In response, YouTube creators participated in the #StayHome #WithMe movement (SHWM) and made myriad videos for people experiencing loneliness or boredom at home. User-shared videos generate parasocial attachment and virtual connectedness. However, there is limited knowledge of how creators contributed videos during disasters to provide social provisions as disaster-relief. Grounded on Weiss's loneliness theory, this work analyzed 1488 SHWM videos to examine video sharing as a pathway to social provisions. Findings suggested that skill and knowledge sharing, entertaining arts, homelife activities, live chatting, and gameplay were the most popular video styles. YouTubers utilized parasocial relationships to form a space for staying away from the disaster. SHWM YouTubers provided friend-like, mentor-like, and family-like provisions through videos in diferent styles. Family-like provisions led to the highest overall viewer engagement. Based on the fndings, design implications for supporting viewers' mental wellbeing in disasters are discussed.

Publication Title

Conference on Human Factors in Computing Systems - Proceedings

Publication Date

2021

ISBN

9781450380966

DOI

10.1145/3411764.3445397

Keywords

COVID-19, loneliness, parasocial, social provisions, YouTube, video sharing

APA Citation

Niu, S., Bartolome, A., Mai, C., & Ha, N. B. (2021, May). # StayHome# WithMe: how do YouTubers help with COVID-19 loneliness?. In Proceedings of the 2021 CHI conference on human factors in computing systems (pp. 1-15).

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